Ljubljanske mlekarne - 1000 litres of Alpsko mleko milk for families in need

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Thursday 17. April, 2014

1000 litres of Alpsko mleko milk for families in need

As part of the joint humanitarian action with Radio Robin we donated Alpsko mleko milk to the Humanitarian Society KID otrok otroku in Nova Gorica. The milk is intended for families with children facing hardship.

 

The humanitarian action "Putting a smile on faces with a litre of milk" was promoted over the waves of the Slovenian Radio Robin from mid-March to mid-April. During this time people sent photos or videos of their smiles to the radio, forwarded them through the answering machine or published them on the Facebook page of Radio Robin. The goal was to gather as many smiles as possible. For each smile Ljubljanske mlekarne donated one litre of Alpsko mleko milk. Ljubljanske mlekarne, together with Tomaž Čop, director of Radio Robin, donated a total of 1000 litres of Alpsko mleko milk to the Humanitarian Society KID otrok otroku in Nova Gorica.

 

"For quite some time now we have been drawing attention to the fact that the hardship of families is becoming more severe and that several of them lack the money for staple food, milk being one of them," said Majda Smrekar, President of the Humanitarian Society, upon receiving the milk. The Ljubljanske mlekarne are also aware of the situation, since "we receive more than a hundred requests and letters asking for help, which are revealing more and more sad stories of individuals and families in distress," added Sara Wagner, Corporate Communications Coordinator at Ljubljanske mlekarne, upon delivery of the milk. Due to the increasing requests for aid, local humanitarian organizations that provide food are also experiencing a shortage of milk. This is why the Humanitarian Society KID otrok otroku was particularly happy about the donation of milk, with which everyone involved in the action will be able to alleviate the hardship experienced by certain Slovenian families at least for some time. The society has been aiding families in distress for many years, handing out clothes, footwear, bedding, school supplies and other equipment.

 

Photo: Tomaž Povodnik

Thursday 17. April, 2014

1000 litres of Alpsko mleko milk for families in need

As part of the joint humanitarian action with Radio Robin we donated Alpsko mleko milk to the Humanitarian Society KID otrok otroku. The milk is intended for families with children facing hardship.